Spotify is undoubtedly one of the most popular music services, which is used by many people all over the world. There are more and more of them year by year, as the latest data shows, the service is already 100 million users, free users as well as subscribers.
Just a few months ago, Spotify boasted 75 million users, but the service is still gaining in popularity, so the latest report on audience numbers looks completely different.
The company has just won 100 million users, making Spotify not only the largest service in the world, but also the largest subscriber service. Of these 100 million users, up to 70 million are using the free version of the advertising-funded service, but more than 30 million go to the portfolio to regularly pay for the subscription. Against this backdrop, Apple Music is pale, as Cupertino's music service now has about 13 million subscribers.
Of course, in the future, the situation may change as the music services market is getting tight and more companies are announcing their own services. Recently, rumors have surfaced that Amazon is also working on similar services and plans to launch it later this year.